The Awarness and Empathy project- initial research and thoughts

IMG_1103 IMG_1104 IMG_1108

As soon as i went to the briefing i knew this would be one of my favourite projects. I was very excited to start my research and explore creating charity campaigns. Firstly, I mind-mapped all the different issues that i would be interested exploring i then narrowed that down to a few topics then researched charities that focus on those concerns. Finally i came to choosing the charity Mind. Mind is a mental health charity, i researched their current and previous campaigns and noticed they hadn’t done a self harm campaign. I decided to base my project on self harm using minds colour scheme and slogans so it closely links with the charity. In terms of work outcome i looked at bus posters and leaflets which could be given out at hospitals or mailed out.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s